Service
Websites and modern, AI-aware SEO.
Custom WordPress built to be found and built to convert — not a template bolted onto a half-dozen subscriptions you keep paying for.
The problem
Search stopped being ten blue links, and most sites never noticed.
A growing share of questions are now answered before anyone clicks — in an AI summary, an assistant, or a result that quotes a page without sending a visit. Being on page one is no longer the same thing as being read.
What gets quoted is content that is specific, structured and unambiguous: clear headings, real answers, schema that tells a machine what the page is about. What gets skipped is vague marketing copy wrapped around a stock photo.
Meanwhile most small-business sites carry a second problem: they were assembled from a template and a stack of plugins, each with its own subscription, and nobody can change the hero text without breaking something.
What’s included
What the work actually covers.
Custom WordPress build
Built so you can edit it. No page held together by six paid plugins and a theme that cannot be updated without breaking the layout.
On-page SEO
Titles, descriptions, heading structure and internal linking done deliberately — the unglamorous work that decides what you rank for.
Technical SEO and schema
Structured data, clean markup and a crawlable structure, so both search engines and AI assistants can tell what each page actually is.
Performance
Fast on a phone on cellular data, which is where most of your visitors actually are.
Analytics and Search Console
Connected properly, so you can see which queries bring people in rather than guessing.
Content structure that lasts
A page per service, organised as a cluster, so the site keeps earning as search changes shape.
How it runs
From first visit to handover.
Understand the business
What you sell, who buys it, and what they type when they need it. Before anything gets designed.
Structure before styling
Pages, headings and internal links planned so the site makes sense to a person and to a crawler.
Build it custom
In WordPress, with the tools you already have, so you are not renting your own website back from a page builder.
Measure and adjust
Search Console and analytics wired in, then changes made against real queries rather than opinions.
Questions
Asked before every job.
Do I own the site when it is finished?
Completely. Your hosting, your domain, your accounts, standard WordPress. You can hand it to anyone else and they will recognise what they are looking at.
How long does a site take?
It depends far more on how quickly content decisions get made than on the build. The structure work is fast; deciding what to say is what takes time.
What is “AI-aware” SEO, honestly?
Writing and marking up pages so an assistant can tell what they say and quote them accurately. It is mostly clarity and structured data — not a trick.
Can you work on the site I already have?
Usually yes. Rebuilding is sometimes the cheaper answer, but that should be a conclusion after looking, not the opening pitch.
Tell us what your site isn’t doing.
Describe the symptoms — it goes straight to our phone, and the first conversation is free. Or see everything else we do.